> For the complete documentation index, see [llms.txt](https://docs.optivalux.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.optivalux.com/getting-started/what-is-optivalux.md).

# What is Optivalux?

**Identity and value that stay with the product.**

Optivalux gives physical products a continuous digital identity that connects authenticity evidence, ownership and provenance throughout the product lifecycle.

Optivalux is **Product Identity Infrastructure**: the layer that lets an individual original product keep a verifiable identity from the day its brand registers it, through every owner, gift, resale and service visit that follows.

> **Current stage:** the Production V2 protocol implementation is complete and accepted. Public-network validation is in development and the physical pilot is being prepared. The capabilities described in these docs are not yet live. See [Current Stage](/getting-started/current-stage.md).

## Product Identity Infrastructure

Most product systems describe a *model* or a *batch*. Optivalux describes **one specific item**. Each registered product gets:

* a **registered authenticator**: a small secure element placed in the product by the brand;
* a **product certificate** issued by the brand for that one item, with a clear standing (Active, Suspended or Voided);
* an **owner**, once someone claims the product;
* a **provenance** record of what has happened to that product over time.

Together these form the product's identity. It is infrastructure because brands, owners, buyers, service centres and platforms can all rely on the same record rather than each keeping their own partial copy.

## What "continuous product identity" means

A product's identity usually ends at the point of sale. After that, its evidence is scattered across receipts, paper cards, marketplace listings and memory.

Continuous product identity means the identity does not end there. The same record continues:

* when the product is **claimed** by its first owner;
* when it is **given** or **resold**, as ownership moves with the physical item;
* when its authenticator is **lost or damaged**, through controlled recovery that never changes who owns it;
* over **years**, as the history accumulates rather than disappears.

## What Optivalux connects

| Part                      | What it answers                                                               |
| ------------------------- | ----------------------------------------------------------------------------- |
| **Authenticity evidence** | Did the product's registered authenticator just answer correctly, and when?   |
| **Product certificate**   | Has the brand issued a certificate for this item, and is it in good standing? |
| **Ownership**             | Who holds this product's certificate, and how did it get there?               |
| **Provenance**            | What has been recorded about this product since registration?                 |

Optivalux keeps these as **separate facts**. A verification service being temporarily unavailable does not make a certificate invalid, and a suspended certificate does not change who owns the product. See [Product Identity](/product/product-identity.md).

## Who it is for

* **Brands** that want a verifiable relationship with each original product after it leaves their channels. See [For Brands](/for-brands/overview.md).
* **Owners** who want to check what they own, keep its history, and pass it on when the product changes hands.
* **Buyers and resale platforms** that want product-level evidence before a sale. See [Resale & Platforms](/for-partners/resale-and-platforms.md).
* **Manufacturers and secure-hardware companies** that place and supply the authenticators. See [Manufacturers & Hardware](/for-partners/manufacturers-and-hardware.md).

## What Optivalux does not claim

Optivalux provides verifiable **evidence**, stated precisely. It does not make impossible guarantees:

* It does not guarantee that a product is authentic. It reports whether a registered authenticator answered correctly and whether the certificate is in good standing.
* It does not make products impossible to copy.
* It does not guarantee or set a product's value.
* It does not remove the need for trust. Some checks rely on operated services, and those dependencies are disclosed. See [Trust Model](/trust/trust-model.md).
* It is not a legal title registry and does not replace trademark registration or legal processes.

The full list is in [Claims & Limitations](/trust/claims-and-limitations.md).


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